Four Reasons You Need To Install WordPress Plugins

Four Reasons You Need To Install WordPress Plugins

When’s the last time you updated your plugins? No, not the ones on the wall (ha!), the ones you installed on your website?  If it’s been longer than a few months, today is a great day to click “update”. But wait… do you know what a plugin is?...
More Sales are in the Details

More Sales are in the Details

When the person helping you with your website asked for your ‘copy,’ did you have the slightest idea what that was? Its OK if you didn’t because not many people outside the designer/writer world do.  It wouldn’t surprise me that once you knew...
How to Write Your ‘About’ Page

How to Write Your ‘About’ Page

In the wild and crazy digital marketing world, there’s a lot of chatter around what an About page should “act as” on a website. Should it be all about you? Should you list your credentials and experiences? Or do you make it all about your audience?...
Is Your Website Secure Enough to Protect You from Hackers?

Is Your Website Secure Enough to Protect You from Hackers?

No one wants to have their website hacked. Even though you may think that will never happen to you, it’s better to be safe than sorry. You should be performing security checks on your WordPress website monthly. Without these, you will find yourself in a prime position...
Using Your Website As A Lead Generation Tool

Using Your Website As A Lead Generation Tool

As a business owner, the purpose of a website is to convert a visitor to a paying customer. In order to gain the trust of a potential buyer, you must offer value and give them a solution to their problem or pain point. If you do this, they are going to be more willing...
Designing a User Roadmap for Your Website

Designing a User Roadmap for Your Website

How much thought have you put into your client experience on your website? It is one of the most important aspects of a website as it determines how long a user stays on your website to learn more about you and look around at the services that you offer. Having a...